SUN VALLEY, ID –SCOTT Sports today announced presenting sponsorship of the Ride Sun Valley Bike Festival being held July 11-17. SCOTT is also the Official Bike of the 2011 USA Cycling Mountain Bike Cross-Country National Championships which will be incorporated in the festival. The weeklong event featuring numerous mountain bike activities will include the three race disciplines of Olympic Cross-Country, Short Track Cross Country and Super D events.
An all new event being offered is the Sun Valley All Mountain, presented by SCOTT Sports. The two day race combines the scores of competitors in the XC and the Super-D disciplines. SCOTT Sports is also the Official Bike Sponsor of the USA Cycling Mountain Bike Cross-Country National Championships and the Presenting Sponsor of the Ride Sun Valley Bike Festival.
The races will be held on Bald Mountain from July 14-17, 2011. This dramatic backdrop is the world famous ski area operated by Sun Valley Resort. The diversity of the terrain and the outstanding facilities for spectators and families makes Sun Valley an ideal location for a national mountain bike competition.
SCOTT Sports has also created the Scott Week of Epic Rides which are daily guided and shuttled mountain bike rides that will feature some of Sun Valley’s most epic trails. Cyclists can experience phenomenal back country scenery while riding some of the most demanding trails in the Northwest. Interested riders can go to www.ridesunvalley.com for more information.
“We couldn’t be more pleased to be hosting an event of this caliber and starting a tradition of celebrating the amazing mountain biking which we are so stoked to have here. Once people get a taste of our community, trails, and surroundings, the biggest challenge will be leaving,” said Greg Randolph, General Manager of the Sun Valley Chamber of Commerce.
“When we learned that Sun Valley earned the bid for the 2011-12 XC National Championships, SCOTT was immediately interested and involved in the event,” remarked Adrian Montgomery, Marketing/PR Director at SCOTT Sports.
“We want the Ride Sun Valley and the Nationals to be the most successful event possible. SCOTT has a long-term commitment to the event and to the community we live and work in. We invite the industry and the MTB enthusiasts nationwide to come and partake in what Sun Valley has to offer. It’s a single track fantasy that you must experience.”
For more information on SCOTT Week of Epic Rides and the Ride Sun Valley Bike Festival, please contact:
Adrian Montgomery
Marketing/PR Director US Bike
208.622.1036
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